An innovative competition like no other that has brought together ambitious students from all over the world for the past 28 years.
▸65 countries and regions
▸80+ hours of E-learning
The way the competition works:
▸Build an amazing team of 3 superheroes to solve the mission.
▸Come up with the most innovative idea, sharpen it throughout the selection process and become the champion of your country.
▸Fly to Paris, immerse yourself at L’Oréal’s headquarters and pitch your innovation to top L’Oréal executives.